Case Examples

Explore our original cases all inspired from real interviews at McKinsey, BCG and Bain.

  • Casey’s Coffee

    Category:
    Growth Strategy
    Difficulty:
    Medium
    Industry:
    Food and Beverage

    Casey’s Coffee, a regional US chain known for its artisanal coffee and strong community presence among young professionals and college students, seeks growth strategies to increase profitability in a saturated…

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  • True Foods

    Category:
    Market Sizing
    Difficulty:
    Hard
    Industry:
    Food and Beverage

    True Foods, a leading US manufacturer of infant formulas, seeks to identify new market opportunities to counteract declining sales caused by a decreasing birth rate by leveraging their expertise in…

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  • City Cycle Works

    Category:
    M&A / Joint Ventures
    Difficulty:
    Medium
    Industry:
    Retail

    City Cycle Works, a well-established Berlin bicycle shop known for high-quality bicycles and dedicated customer service, is being considered for inheritance or sale by the retiring owners, and your friend…

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  • LuxStyle

    Category:
    Profitability
    Difficulty:
    Easy
    Industry:
    Manufacturing

    LuxStyle, a mid-sized company designing and selling premium home decor items, is facing profitability challenges despite a strong brand presence and recent expansion into the direct-to-consumer market through an online…

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  • Everymart

    Category:
    Profitability
    Difficulty:
    Hard
    Industry:
    Retail

    Everymart, a large US supermarket chain with 3,000 stores and $60 billion in revenue, seeks to increase profitability beyond ongoing cost reduction efforts by exploring additional measures in a highly…

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  • Textiloom

    Category:
    Pricing Strategy
    Difficulty:
    Medium
    Industry:
    Manufacturing

    Textiloom, a major player in the Brazilian textile industry, seeks to revise its pricing strategy to regain market share and enhance profitability amidst aggressive competition and changing customer preferences, while…

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  • Pet Deli

    Category:
    M&A / Joint Ventures
    Difficulty:
    Easy
    Industry:
    Food and Beverage

    Pet Deli, a leading US-based international pet food brand, is considering acquiring Woof Delight, a premium dog food brand known for high-quality, health-conscious products, to enhance its offerings and capitalize…

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  • Concert Master

    Category:
    Market Sizing
    Difficulty:
    Medium
    Industry:
    Media & Entertainment

    Concert Master, a well-established global entertainment company specializing in live concerts, plans to leverage digital platforms to launch virtual concerts in the US.

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  • Java House

    Category:
    Market Entry
    Difficulty:
    Medium
    Industry:
    Food and Beverage

    Java House, a popular US-based coffee shop chain known for its diverse menu and strong customer loyalty programs, seeks to explore expansion opportunities in the Middle Eastern markets due to…

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  • Retrocord

    Category:
    Growth Strategy
    Difficulty:
    Easy
    Industry:
    Retail

    Retrocord, a beloved Parisian record store specializing in vintage vinyl with a loyal customer base, seeks to boost revenue amid stagnant growth by evaluating strategies like expanding product offerings, launching…

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