Case Examples

Explore our original cases all inspired from real interviews at McKinsey, BCG and Bain.

  • Health Watch

    Category:
    Market Sizing
    Difficulty:
    Medium
    Industry:
    Healthcare

    HealthWatch is a medium-sized company specializing in wearable health monitoring devices and aims to estimate the potential market size for expanding its product line to target the senior population above…

    Read more: Health Watch

  • Butterfly

    Category:
    Profitability
    Difficulty:
    Medium
    Industry:
    Machinery

    Butterfly, a leading heavy equipment company specializing in construction and mining machinery, seeks to develop a strategy to reverse declining profitability over the past few years.

    Read more: Butterfly

  • Concert Master

    Category:
    Market Sizing
    Difficulty:
    Medium
    Industry:
    Media & Entertainment

    Concert Master, a well-established global entertainment company specializing in live concerts, plans to leverage digital platforms to launch virtual concerts in the US.

    Read more: Concert Master
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