Case Examples

Explore our original cases all inspired from real interviews at McKinsey, BCG and Bain.

  • Health Watch

    Category:
    Market Sizing
    Difficulty:
    Medium
    Industry:
    Healthcare

    HealthWatch is a medium-sized company specializing in wearable health monitoring devices and aims to estimate the potential market size for expanding its product line to target the senior population above…

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  • True Foods

    Category:
    Market Sizing
    Difficulty:
    Hard
    Industry:
    Food and Beverage

    True Foods, a leading US manufacturer of infant formulas, seeks to identify new market opportunities to counteract declining sales caused by a decreasing birth rate by leveraging their expertise in…

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  • HealthPlus

    Category:
    M&A / Joint Ventures
    Difficulty:
    Medium
    Industry:
    Healthcare

    HealthPlus, a leading US pharmaceutical company specializing in cardiovascular medications, is considering acquiring BioGenix, a European biotech firm known for biologic drugs targeting rare genetic disorders, to diversify its product…

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  • Pet Deli

    Category:
    M&A / Joint Ventures
    Difficulty:
    Easy
    Industry:
    Food and Beverage

    Pet Deli, a leading US-based international pet food brand, is considering acquiring Woof Delight, a premium dog food brand known for high-quality, health-conscious products, to enhance its offerings and capitalize…

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  • Concert Master

    Category:
    Market Sizing
    Difficulty:
    Medium
    Industry:
    Media & Entertainment

    Concert Master, a well-established global entertainment company specializing in live concerts, plans to leverage digital platforms to launch virtual concerts in the US.

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