Case Examples

Explore our original cases all inspired from real interviews at McKinsey, BCG and Bain.

  • Casey’s Coffee

    Category:
    Growth Strategy
    Difficulty:
    Medium
    Industry:
    Food and Beverage

    Casey’s Coffee, a regional US chain known for its artisanal coffee and strong community presence among young professionals and college students, seeks growth strategies to increase profitability in a saturated…

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  • City Cycle Works

    Category:
    M&A / Joint Ventures
    Difficulty:
    Medium
    Industry:
    Retail

    City Cycle Works, a well-established Berlin bicycle shop known for high-quality bicycles and dedicated customer service, is being considered for inheritance or sale by the retiring owners, and your friend…

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  • Morocco Real Estate

    Category:
    Market Entry
    Difficulty:
    Medium
    Industry:
    Real Estate

    A group of friends is considering purchasing a 10-bedroom property with a garden and pool near Essaouira, Morocco, to run a hotel, co-living, or co-working space, and seeks advice on…

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  • HealthPlus

    Category:
    M&A / Joint Ventures
    Difficulty:
    Medium
    Industry:
    Healthcare

    HealthPlus, a leading US pharmaceutical company specializing in cardiovascular medications, is considering acquiring BioGenix, a European biotech firm known for biologic drugs targeting rare genetic disorders, to diversify its product…

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  • PharmaFit

    Category:
    Market Entry
    Difficulty:
    Hard
    Industry:
    Healthcare

    PharmaFit, a prominent global pharmaceutical company, plans to launch its successful weight loss injection in Europe and seeks to understand the potential market size and ideal entry strategy by analyzing…

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  • Pet Deli

    Category:
    M&A / Joint Ventures
    Difficulty:
    Easy
    Industry:
    Food and Beverage

    Pet Deli, a leading US-based international pet food brand, is considering acquiring Woof Delight, a premium dog food brand known for high-quality, health-conscious products, to enhance its offerings and capitalize…

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  • Electra

    Category:
    Growth Strategy
    Difficulty:
    Medium
    Industry:
    Transportation

    Electra, a US-based emerging EV manufacturer known for its innovative, high-end electric sedans, seeks to expand and diversify its product line in a dynamic and competitive market influenced by varied…

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  • Java House

    Category:
    Market Entry
    Difficulty:
    Medium
    Industry:
    Food and Beverage

    Java House, a popular US-based coffee shop chain known for its diverse menu and strong customer loyalty programs, seeks to explore expansion opportunities in the Middle Eastern markets due to…

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  • Mylie Beauty

    Category:
    Market Entry
    Difficulty:
    Hard
    Industry:
    Beauty

    Mylie Beauty, a well-established European cosmetics and skincare brand ranked #3 in market share, seeks to expand globally with a focus on the Asia Pacific region due to rising social…

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  • Retrocord

    Category:
    Growth Strategy
    Difficulty:
    Easy
    Industry:
    Retail

    Retrocord, a beloved Parisian record store specializing in vintage vinyl with a loyal customer base, seeks to boost revenue amid stagnant growth by evaluating strategies like expanding product offerings, launching…

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